After looking at areas of marketing and design which interest me, and creating a morphological analysis to see what connections could be made between the two areas I was interested in, I decided upon the following areas to look further into:
- Use of tactile touch in consumer products/ marketing of brands
- Sensory experience- people with disabilities
- Use example of supermarkets and taste testings to further look into idea or touch/body in marketing brands and customer relationships
- Tactile touch to indicate that people consume too much/ or to encourage people to consume less
- Relationships with brands
- Providing a more intimate experience
- Using resources more sustainably
- Researching/ profiling segments through tactile touch
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